It’s all about the journey, not the destination.
#VanLife is one of the most popular car movements for both car aficionados and casual fans. More than ever, people are sharing glimpses into their laid-back lifestyles, leaving city-dwelling behind to live and explore out of their vans. But do you actually need a camper or RV to become a certified #VanLifer? The truth is, #VanLife is more about the culture and less about what model of car you own — anyone can achieve that unplugged lifestyle, no RV necessary.
On the road again (and again and again)
Take a quick look at the results for #VanLife on Twitter or Instagram and you’ll find that many photos have little to do with vehicles. The #VanLife movement is not so much about camper vans as the freedoms they allow. As young Americans increasingly work remotely or freelance, many are leaning away from the traditional 9–5 and embracing their inner digital nomad. With the right attitude and preparation, living on the road can offer incredible benefits, including the freedom to travel at a moment’s notice and disconnect from the typical fast-paced lifestyle of the 21st century. Some #VanLife enthusiasts are even monetizing their adventures by documenting their travels on social media and partnering with sponsors.
It’s not about the destination, it’s about the journey
With all the opportunities living the #VanLife has to offer, it’s no wonder more and more millennials are hitting the road. As shown in the provided graph, the industry trend for vans has been on an uptick in recent years. According to TrueCar data, used van sales are actually surpassing new van sales in recent months. This uptick might be less about a shiny new ride and more about modifying it for the #VanLife that works for the buyer. The retro, off-the-grid aesthetic popular among many in the #VanLife community could also explain why some buyers choose used over new. Some brands are even taking classic van looks into the future — Volkswagen recently introduced an electric vehicle concept that looks almost exactly like its iconic 1962 microbus, for example.
No van, no problem
Though many #VanLifers purchase Sprinter Vans, Promaster Cargo Vans, or Transit Vans as they join the community, you actually don’t need to buy a camper van in order to find your inner Jack Kerouac. Plenty of people elect to live the #VanLife with smaller, more versatile vehicles — in fact, minivans are currently dominating sales in the van category, according to TrueCar data. Trucks, minivans, and even crossover vehicles can all do the trick for those looking to join the movement. If you want to get in on the #VanLife fun but you’re not ready to buy a full-size RV, there are some great middle-of-the-road options.
The Ford F-150 is an excellent alternative, with substantial off-road capabilities and extra customization options for its eight-foot pickup bed.
Whether it’s regular weekend road trips or year-round living, the Honda Odyssey is a masterclass in configurability, comfort, and safety features and is even available with a built-in vacuum cleaner.
A favorite among #VanLifers, the Subaru Outback is a crossover wagon with standard all-wheel drive and an outdoorsy demeanor.
From camper vans to SUVs, TrueCar can help you join the #VanLife community with the adventure wheels of your dreams.
